Open standards smooth bumpy road to pharmaceutical supply chain

The pharmaceutical industry is currently going through what is seen to be the biggest change in its history. The growth in world population, the universal desire for higher living standards, the expiry of patents and the subdued forecasts for the economy are forcing the industry to take action. This is underscored by the trend towards personalized medicine, with ever smaller batch sizes and more diverse packaging materials, as well as the whole issue of counterfeiting.
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